Monthly Archives: June 2011

“TO DUST THOU SHALT RETURN”

“TO DUST THOU SHALT RETURN”

Some fresh experiments about the power of brands. I like to transfer the printed page on a digital media. What I do is a continuation of a process started with the photographers who, in first place, took their pictures with a digital camera and ended up seeing their work published on glossy paper. I close ... Read More »

IBM 100th

IBM 100th

On June the 16th IBM celebrates its 1ooth birthday or – as the Economist titled last week’s article about the historical event – its 1100100th anniversary. As a graphic designer I have always been fond of Paul Rand, the man who designed, among hundreds of  brands’ corporate images that contributed to the worldwide success of ... Read More »

RI.

RI.

I was in Shanghai and I saw this giant billboard of this ‘lion with a woman’. It was towering over thousand of people (including myself) all of us crawling like ants through the airport hall. The title I gave this picture is RI, as part of the BVLGARI logo, but also as a magic word ... Read More »

PAPERWEIGHT

PAPERWEIGHT

Flip through the pages and you’ll find paper is not a surface but an ocean where you are welcome to dive and breathe underwater. Paper is a dead tree, crushed to a pulp, then bleached, then glued, then pressed beyond recognition. Did you ever see the plant, looking at the gloosy page of a fashion ... Read More »

DECEPTIONS

DECEPTIONS

Always from the series PHOTOGRAPHY, PHOTOGRAPHED: you look at pictures but pictures don’t look at you. This is the lonely truth since Man, in his attempt to represent reality, was just able to portray a faint copy of it. From cave paintings to immersive reality, images are dull reflections, a play of mirrors. The Visual ... Read More »

Nirrimi Hakanson

Nirrimi Hakanson

Nirrimi Hakanson is now eighteen but she started working with a camera when her classmates were still playing dolls. She took this job seriously from start, with dedication, commitment and true passion. She has received two national awards in Australia (she is from North Queensland) and one international prize. She was called, at 17, to ... Read More »

PHOTOGRAPHY, PHOTOGRAPHED-2

PHOTOGRAPHY, PHOTOGRAPHED-2

A few other examples of recycled beauty. The perimeter of this work can be stretched virtually in any direction, from logo overlapping (as in the case of the ‘Tom Ford Overlogo’ page) to tridimensional trompe l’oeil (‘Lady Bug’ or ‘Jane in the Box’). I like to experiment also with text (like in the case of ... Read More »

PHOTOGRAPHY, PHOTOGRAPHED

PHOTOGRAPHY, PHOTOGRAPHED

Fashion is too fast and way too voracious, for what I can see. Images from the best photographers appear on the glossy pages of thousands magazines for a blink of an eye – or as fast as the shutter’s speed capturing their light – and disappear. The process is frightening. It’s like setting up a ... Read More »

SMART MODELS

SMART MODELS

Models on the catwalk are too often seen under the eye of prejudice. It’s true that Linda Evangelista once said she doesn’t get up from her bed for less than 20,000 dollars, causing an uproar of protests from public media. But models do have a brain and sometimes they score much better grades than average ... Read More »

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