Monthly Archives: April 2013

HELVETIA DROP

HELVETIA DROP

Helvetica is the most widely used typeface in the world. Designed in 1957 by Eduard Hoffmann and Max Alfons Miedinger for Haas Type Foundry in Zurich, it was rapidly adopted by graphic designers, ad agencies and printers worldwide for its clean lines, elegance and great readability. Initially it was called Helvetia but Haas didn’t want ... Read More »

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