Category Archives: fashion

PHOTOGRAPHY, PHOTOGRAPHED N°7

PHOTOGRAPHY, PHOTOGRAPHED N°7

Photography, photographed N°7. This time we present a brief essay, with snapshots taken from hotel magazines. The eye of Lily Rose Depp – Chanel’s latest testimonial – breaks in the page, lacerating the skin of its former muse, Gisele Bundchen. Success has always a successors. Broken eyes and broken hearts. What is left? A glass bottle, shattered crystals, crumpled paper. ... Read More »

TIMESHADES

TIMESHADES

Last spring Brandpowder was contacted by Marco Mavilla, an Italian fashion guru who has carved a special niche in Italian glamour, stirring the market with his irreverent creations. He was the founder – and master mind – of Toywatch, a small firm he was able to turn into a 30-million dollar business in less than five years. Brandpowder, throughout ... Read More »

ATOMIC ELVIS

ATOMIC ELVIS

HOW MANY TIMES did we read that? – the same line, again and again, printed on tabloids and online blogs. We all love this kind of bullshit, don’t we? It’s part of today’s mythology, after all. We want to believe that Elvis is alive because rock stars have replaced old gods. The word “cult” is applied more to pop than religion. People worship Elvis as an ... Read More »

THE BROKEN PICTURE

THE BROKEN PICTURE

Brandpowder already published a few essays on the broken picture : you can see them on Paper Surgery and Photography Photographed, for instance. This time we wanted to explore the topic from a new angle, exploring image manipulation from different sources. The new Millennium witnessed a passage from the culture of pictures to the cult of pics. The ... Read More »

UNPUBLISHED

UNPUBLISHED

This time we decided to publish some of Brandpowder’s projects which never saw the light of day. Well, most of our work barely sees the sun because our staff works mostly overnight. This work, it must be said, was not rejected by clients. It wasn’t even presented simply because judged not good enough by our designers. Above: a poster for ... Read More »

PAPER SURGERY – ANAMORPHOSIS

PAPER SURGERY – ANAMORPHOSIS

It is no secret how much Brandpowder loves paper. And how much we like to play with it, especially when there’s something printed on it. We gave this constant struggle to break the two dimensions a name: Paper Surgery. It’s a sort of Media-Origami mixed with Trompe-Collage and a touch of Iconoclastic Voodoo. Tree Pulp ... Read More »

IT’S ALL SMOKE!

IT’S ALL SMOKE!

  IF YOU ARE A SMOKER you’ll be happy to read this. If you aren’t, you might consider, for the very first time, to take up smoking. And if you ever forced yourself to quit in the past, please, do not hold us responsible for plunging again into your favorite vice. Addictions shouldn’t be neglected ... Read More »

KLAUS URA, A KILLER ARTIST.

KLAUS URA, A KILLER ARTIST.

Dear Reader, please do judge by the appearance and welcome with a smile this creepy stuff. Brandpowder is uncomfortably happy to introduce the work of Klaus Ura, a former criminal who, bored to kill, turned himself to authorities and, once enveloped by the cozy walls of a mental hospital, turned into an artist. Klaus Ura’s ... Read More »

MISTER DROP

MISTER DROP

  It’s shaped like a drop and it’s called Mister Drop. Who is Mister Drop? Simply put, he’s a bullshit detector, somebody that accepts no shit whatsoever. So, every time you are faced with something fake or simply imbecilic, Mister Drop comes at your rescue. Look at him as a shield against the germinal stupidity ... Read More »

PAPER SURGERY 3

PAPER SURGERY 3

BULLISH   SNOB   DANCER   EPICUREAN   MALL GIRL   SHY   HUMBLE   P.R.   PREPOSTEROUS   TEACHER   SOCIAL CLIMBER   SLAPHAPPY WHORE   TOOLS   The Brandpowder Team’s working tray contains basic tools such as scissors, cutter, glue, eraser, pencil, camera and a certain amount of weed, hidden inside a sharpener, ... Read More »

JESUS AIRLINES

JESUS AIRLINES

JESUS AIRLINES is the boldest Brandpowder’s project to date. We sent a draft of what follows to the Vatican, without response (understandably) but the idea is waiting for an investor with vision and faith. The whole story started with a photograph taken by one of our employees (Bob Gukka) while taking off from a local ... Read More »

PAPER SURGERY 2

PAPER SURGERY 2

Paper. What a fragile, soft, crumpled and easyburning word. If paper sounds almost outdated, as old as stone or bone, it’s because it has been displaced by the digital efficiency of glass. Our fingertips run on its surface, tapping on contents which magically pop up, slide, zoom and disappear. But none of the content on ... Read More »

DOG GLIDING

DOG GLIDING

120 million people suffer from depression all over the world. According to the National Institute of Public Health, 6.7% of U.S. population over 18 experience clinical depression in many forms. What’s worse is the fact depression is contagious and not only people but also animals living in close contact with depressed people, can develop the ... Read More »

10 CHEAP & BRILLIANT GIFTS FOR CHRISTMAS

10 CHEAP & BRILLIANT GIFTS FOR CHRISTMAS

Above: One of the 10 brilliant ideas that will make you save a lot of money, this Christmas. Unemployed couples can get their son an Apple for 25 cents, instead of wasting hundreds of dollars in digital devices. And if the spoiled brat starts to complain, Dad and Mom can explain him the difference between ... Read More »

KING OF TATTOO

KING OF TATTOO

Opening picture: “Ass Auto”, the last masterpieces by Jack Carb.  The Volkswagen Beetle‘s curvy shape perfectly fits with the sexy buttocks of Irene, a young model from Munich who now lives in New York. “I was homesick and wanted to carry a piece of my Country with me,” she told us. JACK CARB: THE KING ... Read More »

SUPER ULTRA NICHE MARKETING

SUPER ULTRA NICHE MARKETING

If you think this is a common typewriter, we invite you to look closely. You’ll soon find out this is one like no other. It’s called Modestype, and part of a series of unique typewriters produced by SUN, a New Zealand Company specialized in Super-Ultra-Niche Marketing products. With the Modestype you can type a single ... Read More »

ZIP THIS!

ZIP THIS!

Top: Gideon Sundback, inventor of the zip (…you mean, the postal code?) We’d like to pay a tribute to Gideon Sundback, the man who invented the zip, a device that beautifully separates and joins not only two pieces of fabric, but reveals a whole world of things, opening up and closing, showing and concealing, freeing ... Read More »

PAPER SURGERY

PAPER SURGERY

You might call it a Poetic Movement for the Liberation of Photographs. But it’s something much more simple: cutouts from fashion magazines. The blade traces a surgical line around the body’s contour to free not the flesh (it’s paper, remember!) but the soul. The model rises from her printed destiny, ready to leave the page ... Read More »

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