Tag Archives: design

THE BEE IS THE FLOWER

THE BEE IS THE FLOWER

Every time a new idea springs to life, we kind of feel that the source of inspiration and the final creative output are just about the same thing. It’s a circular path where the world of existing ideas simply lands on the ground and we are just there, as a lightning rod, to make it happen. ... Read More »

HELVETIA DROP

HELVETIA DROP

Helvetica is the most widely used typeface in the world. Designed in 1957 by Eduard Hoffmann and Max Alfons Miedinger for Haas Type Foundry in Zurich, it was rapidly adopted by graphic designers, ad agencies and printers worldwide for its clean lines, elegance and great readability. Initially it was called Helvetia but Haas didn’t want ... Read More »

10 CHEAP & BRILLIANT GIFTS FOR CHRISTMAS

10 CHEAP & BRILLIANT GIFTS FOR CHRISTMAS

Above: One of the 10 brilliant ideas that will make you save a lot of money, this Christmas. Unemployed couples can get their son an Apple for 25 cents, instead of wasting hundreds of dollars in digital devices. And if the spoiled brat starts to complain, Dad and Mom can explain him the difference between ... Read More »

KING OF TATTOO

KING OF TATTOO

Opening picture: “Ass Auto”, the last masterpieces by Jack Carb.  The Volkswagen Beetle‘s curvy shape perfectly fits with the sexy buttocks of Irene, a young model from Munich who now lives in New York. “I was homesick and wanted to carry a piece of my Country with me,” she told us. JACK CARB: THE KING ... Read More »

HELVETICA MINIMAL 2

HELVETICA MINIMAL 2

Above: the Helvetica Minimal Small Caps designed by the Brandpowder Team. Introducing the Helvetica Minimal family, a new set of different typefaces designed with designers in mind. Our original intent was providing them with an imaginative extension of Helvetica’s Swiss rigor. We ended up with a quite post-antique flavor which went way beyond our control. ... Read More »

FRAGILE PERFECTION

FRAGILE PERFECTION

We wish we could have used Chris Gilmour’s cardboard typewriter to write this post. Words would have come out more softly, gently adapting to this humble medium. Chris has chosen a simple but meaningful material for his work: in first place because corrugated cardboard is usually employed to pack and ship the artist’s work, rather ... Read More »

CYCLOPTICS

CYCLOPTICS

Some clients are unusual and Philip Sunsbeats, founder and owner of Cycloptics, a small firm based in Tulsa, Oklahoma, is definitely more than that. He’s anomalous, to say the least. A few months ago he showed up at Brandpowder’s Headquarters, introducing himself as the one and only producer of eyeglass in the world. The product is ... Read More »

THE PAGE IS ALIVE.

THE PAGE IS ALIVE.

What happens when you realize your life is going nowhere, while days pile up like shallow pages? What happens when you end up being trapped into their glassy, glossy surface?  While you think about an answer, we are going to tell you a story about a brave spirit who – in search of adventure – ... Read More »

HITLER FLOWER POWER

HITLER FLOWER POWER

Who draw this? You ‘d be surprised to know that a drop out from Art College, a wannabe painter with a passion for architecture and industrial design, made this out, sketching the car on a napkin inside a German restaurant. His name was Adolf Hitler. This drawing was handed personally by him to Jacob Werlin, ... Read More »

A NEWBORN’S POINT OF VIEW

A NEWBORN’S POINT OF VIEW

What kind of world are we going to present to future generations? I tried to imagine the babies’ point of view, the very moment they are going to leave their mother’s womb. Their first glimpse of the world comes from this narrow slit. What is like to pass through the door, leaving the warmth of ... Read More »

LIFE IS SHORTS

LIFE IS SHORTS

Life is short. Just four letters. The question is: why don’t we see more shorts around? Shorts are ecological: they need less fabrics. Take jeans, for instance: out of a pair of jeans you can obtain three pair of shorts. Or a pair of shorts plus a shirt, or two shorts plus a bikini, one ... Read More »

WHEN FASHION RUNS OUT OF MONEY

WHEN FASHION RUNS OUT OF MONEY

What happens if…the fashion world runs out of money? My answer is that, as usual, creativity will save the world (and the word, in this case). If you think about that, there is nothing more visual than the spoken and written word. Imagination, even if contains the word image, can’t really trigger our fantasy as ... Read More »

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